(Dr. Chuck Muth) - Paraphrasing late political strategist Lee Atwater: When a decision needs to be made, make the decision and implement it immediately. That’s often a big problem for many …
Breaking News: Get Your Anti-Nike Press Release Ready
Robert Collier, one of America’s greatest sales copywriters, advises marketers to “Enter the conversation already going on in the prospects mind.” Happens all the time when it comes to holiday …
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It’s All About “YOU”
One of the biggest mistakes candidates make is making their campaigns about themselves rather than the voters. It’s always “I, I, I, I, I, I, I.” But if you want their vote, their money and …
Your Advice, Please?
First, I just arrived in El Paso, Texas where I’ll be joining Chris Godbey tomorrow as a guest instructor for the Leadership Institute’s “Texas Campaign School” here. Will be teaching general …
Campaign Boot Camp TOMORROW Night
If you’re in Las Vegas tomorrow (Thursday) night and would rather learn “How to Give Speeches that Don’t Suck” than watch the clown show/Democrat debate, please join me at this month’s Campaign Boot …
Have You Scrubbed Your Social Media Sites Yet?
Kyle Kashuv is a survivor of the 2018 Marjory Stoneman Douglas High School shooting in Parkland, Florida, where 17 students were gunned down. But unlike David Hogg, a fellow student at the high …
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