This is gonna be short and sweet today…
You can’t deposit Twitter “likes” into your campaign bank account.
You can’t use Facebook “shares” to pay for yard signs.
And “retweets” aren’t counted at the ballot box on Election Day.
That is all.
Dr. Chuck Muth, PsD
THE CAMPAIGN DOCTOR
Professor of Psephology*
* Psephology (see-follow-gee): The study of campaigns and elections