There are two very real dangers when it comes to your campaign or organization as it relates to social media… 1.) You become a “captive” of the media and risk being shut off by or from it If …
The Key to Finding Sponsors for Your Event
The secret key to highly successful – meaning, highly profitable – fundraising events isn’t ticket sales. It’s sponsors. And sponsorships should, ideally, account for half the revenue you raise …
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Miss Manners 101: #1 Way to Get Bigger Donations More Often
OK, lots of great questions have streamed in on what’s “ailing” your campaign – but the one problem area that surfaces over and over by more and more candidates and campaign managers …
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The Easy Story-Telling Lesson You Can Learn from “Die Hard”
One of the best workshops I attended at the recent Traffic & Conversion Summit was put on by Perry Belcher - a true marketing guru, not a “poser” – on the power of using stories. I won’t go into …
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