Winning an election isn’t about politics; it’s about marketing.
It’s about PERSUADING voters to vote for you, donors to donate to you, volunteers to volunteer for you and the media to cover you. It is, at its very core, a sales operation.
And in that regard, A-list copywriter Richard Armstrong has written a new ebook titled, “How to Talk Anybody into Anything: Persuasion Secrets of the World’s Greatest Con Artists.”
“These tricks of the con artist’s trade can be used by anyone who needs to persuade people,” Armstrong notes, “including lawyers, salesmen, coaches, and even the parents of stubborn children.”
And candidates!
“The purpose of this booklet,” Armstrong writes, “is to teach you some of the techniques of con artists for you to use – LEGALLY – whenever you need to be persuasive for a legitimate reason, whether it’s in a professional or personal context.”
It’s a FREE instant download: www.thedoncon.com. You just have to provide your first name and email address.
It’s also a free lesson on how to set up an email auto-responder sequence for your own campaign website to capture email addresses from potential supporters and donors. So pay attention to the process itself when you sign up.
And enjoy learning “how to talk anybody into anything.”
Cheers!
Dr. Chuck Muth, PsD
Professor of Psephology*
(homeschooled)
* Psephology (pronounced see-follow-gee): The study of campaigns and elections